Orchard Fruit Juice Design

ORCHARD FRUIT JUICE DESIGN

Straitia Beverages in Zimbabwe requested this concept design for their range of 100% Fruit Juices. Designing for Food products in South Africa is subject to stringent regulations from the Department of Agriculture the use of greenery in design is very restricted. In Zimbabwe, however, there is no real restriction in terms of the use of greenery within their designs. This element, in particular, is emphasized to create the visual association between the name of the brand and an actual tree orchard.

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